April Washington-Essex, founder and principle owner of Threefold Music Group, Inc. and Habakkuk Music, Inc. has been a formidable force in the entertainment industry for over a decade.
Prior to becoming an entrepreneur, April’s extensive career in the entertainment industry includes a variety of management positions held at Capital Records, EMI, Motown, Warner Music Group and Loud/RCA. In 1997, after a strong calling from God, she resigned from RCA/Loud Records to form Threefold Music Group, Inc.
Threefold Music Group, Inc. provides marketing and promotion services to the gospel music industry by implementing diverse marketing initiatives which include grassroots and lifestyle campaigns, radio promotions, artists’ tour support, special events and conferences as well as retail and internet campaigns. The company has provided services for artists such as Vickie Winans, CeCe Winans, Dietrick Haddon, Sony Distribution, Tyscot Records, Shekinah Glory Ministry, Israel and New Breed and many others. The company’s successful campaigns have earned RIAA gold and platinum awards for many projects.
Threefold Music Group, Inc. has managed major concerts, special events and conferences. The events range from three day conferences to major concerts for audiences of 8,000+.
Habakkuk Music, Inc., another business venture of April Washington-Essex, was formed in February 2007. Habakkuk Music’s mission is to deliver the gospel of Jesus Christ to the world through gospel music and Christian entertainment. Habakkuk Music’s significant distribution agreement with Universal Music/Fontana Distribution, the world’s largest distributor of music, includes the retail distribution in the United States, Canada and digital worldwide.
Habakkuk Music, Inc. whose first release, 4 The World by Jessica Greene earned a Stellar Gospel Music Award in 2007. That same year, the label earned six additional Stellar Award nominations for various releases. Other artists on the Habakkuk Music roster include Lisa Page Brooks, Kevin Levar & One Sound, Papa San, James Grear & Company and a host of others. In less than three years of operation, Habakkuk Music has become one of the most notable independent labels in the entertainment industry receiving recognition from the Dove Awards, Stellar Gospel Music Awards, Grammy Awards, Soul Train Awards and Billboard Magazine.